Category Archives: Technology

How To Get Your Emails Noticed – and a Cleverly Subtle Way to Promote My Listings

I have developed a reputation over the years for developing creative commercial real estate marketing emails. It is most important to inform, but I believe that you get a better response if you also entertain. I often receive compliments on … Continue reading

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The Next Pandemic – Overuse of the “Reply All” – Save the Kittens!

One of my favorite topics is Technology in Real Estate, but sometimes I just need to vent. Deep in the recesses of your email program lies the “Wuhan Lab” of the next pandemic. Relax, it’s no cause for alarm, but … Continue reading

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How AI is Pissing Me Off

As we head into 2024, we are being bombarded with stories on the benefits and dangers of artificial intelligence. OK,  I fully intend to give in and embrace AI in the coming year. But not before I let you know … Continue reading

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The Scariest Picture in Commercial Real Estate Tech – And Why I’m Not Scared

What is the scariest thing you’ve ever seen? For me, it may the sight of The Weather Channel’s Jim Cantore in Florida during Hurricane Season. But if you’re in Commercial Real Estate Tech, that may rank a close second to the … Continue reading

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